Burberry Overcomes PETA Pressure at Annual Meeting

For immediate release:
Jul 13, 2021

Contact:
Moira Collie 202-483-7382

London “Will Burberry remain true to its commitment to be the ‘force for good in the world’ and stop buying exotic leather?” This is a question that a PETA UK representative will ask on behalf of PETA, which acquired shares in the fashion company last year during the COVID-19 market downturn, at Burberry’s annual meeting in London on Wednesday.

“Good customers want to mimic crocodiles and fake snakes, not the stolen skin of a sensitive animal,” says PETA executive vice president Tracy Reiman. “PETA encourages Burberry to join Calvin Klein, Carolina Herrera, Chanel and others in creating exotic leather boots.”

Burberry’s current policy is to allow the company to use Ayers, Python and Alligator skins. A recent PETA Asia revelation shows that workers cut holes in the head or tail of the snakes and inflate them with an air compressor, causing them to suffocate. Alligators are usually kept in stinking water in damp, dark sheds until workers crack their necks and insert a metal rod into their brains, often while they are still conscious. Environmental experts also warned that keeping and slaughtering wild animals in unsanitary conditions creates a breeding ground for viruses such as the new coronavirus.

Following an active PETA campaign, Burberry banned fur and angora in 2018.

PETA, whose motto is in part that “animals are not ours to wear,” is opposed to arrogance, the views of supporters of human supremacy, according to which animals are nothing more than a commodity. For more information please visit PETA.org or subscribe to the group on Twitter, Facebook, or Instagram…